Most of the entrepreneurs are aware of the importance of the logo design for their company and they know how its affecting the company reputation if the design is going wrong. It is a very small design which is serving a huge purpose. Logo designing doesn’t present on any paper or main door it is a main trademark of the company and their brand. So that logo needs to be very unique for any company. Here few tips and tricks are explained below on logo designing.
1 Main Purpose:
It is not necessary to include what the company represented on the logo. Don’t use relevant things and thought of your company represents. Relevant things are not much more than important. Most famous companies don’t include their relevant information of their company example is apple logo. Try to include the main purpose of your company in that logo.
2 Clear and Readable:
Make your design very simple clear to understand and read by the passing people. You can choose different styles and typography such as font style, font color and their presence. Adding too much of styles in a single logo can take your design to unreadable and unclear. Make your logo as simple and unique in nature.
3 Simplicity:
As I early told that make your logo as simple in terms of readability and understand by everyone. It will help to reach your logo on everywhere.
4 Color Scheme and Size:
When picking colors to your logo design make use of the basic color like red, green, yellow, blue and white. These colors easily give special importance to the design and make it stand out. Size is also one of the main things in your logo design. Choosing the right size for your logo can get a high impression to the client
5 Two Ways:
When clients told their idea about their logo make two logos for them. Because if the client doesn’t compromise the logo provided by yourself and what go in the opposite direction so that your time and design is a waste. That’s why design two logos which one is for client wanted and another one is that you think look best. Then show the two logos to the client then get the approval quickly.
6 Imaginative:
Imagination is very important one for the logo designers. All you have to do is make your imagine go higher and let’s do the magic on the brand logo. This can help create a unique logo for your business.
7 Black:
When designing your logo start by making with the black background of your logo. Because if the logo looks good in black background then it will good on any color possible.
8 Words Usage:
If you want to use words in your logo, never exceed more than words. That’s five words also wants to be easy understand and easy to remember.
9 Scalable:
The logo has to print on different thing like envelopes, papers, file etc., so the logo should be easy to scalable in all situations.
10 Springs and Loops:
Adding loops and springs to your logo design makes your image or letter in the logo are more visually appealing
11 Animation
Animation is not liked by all users or clients. Try to avoid or use as the last option in designing logos.
12 Abstract:
Designing an abstract logo is very hard to master of logo designing but looks great and leaves an unforgettable impression of your logo.
A logo can be many things and can be made by different techniques but the best logo is original and creative. Being creative is purely depends on imagination. The key to logo designer is imagination only.
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